In this lesson from the CEO and founder of Mason, Kausambi Manjita explores how no-code is changing the way businesses win today. When a business expert can run experiments and impact full-funnel growth on their own, the business' growth trajectory shifts like never before. This lesson will teach you how no-code automations are further democratizing who wins online.
▼▼▼ Key Takeaways ▼▼▼
1. Benchmarks for key metrics (i.e. average online conversion)
2. The different toolkits that come together to operate e-commerce storefront
3. How to leverage observation orientation to make a decision
4. How military strategies can be applied to growth strategies
5. How automation helps execution
6. Avoid a broken funnel with a no-code automation
03:05 What's average online-store conversion?
06:01 Content Creation Teams
08:15 Content Management & Delivery
11:46 Personalization & Search
14:58 A/B & Experimentation
15:56 Analytics & Metrics
17:01 Customer Insights Platform
18:20 Army of data-folks
23:11 OODA
29:53 Customer Insights, Listening to Customers, Analytics & Measurement
30:32 Strategic & Tactical Bets plus Hypothesis
31:13 Execution Playbooks
32:22 Nocode & Automation
38:54 Q & A (Pre-recorded)
▼▼▼ Additional Resources ▼▼▼
Looking for more ways to market your SaaS business? Checkout our post on the 199 SaaS tools for growth!
https://productled.com/blog/product-led-growth-tech-stack/
Want to learn more about value metrics? Check out this post to find yours!
https://productled.com/blog/value-metrics/
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